Showing posts with label fan page. Show all posts
Showing posts with label fan page. Show all posts

Thursday, January 26, 2012

Social networking best practices

There are 50+ social networking websites.  Let us take example of the most popular site 'Facebook' to learn Do's and Don'ts of social networking sites.  Here are excerpts from the lecture by Prof. Jyoti Zaveri and the related PPT explaining Facebook best practices.  Learn about security settings, Groups, Page, and so on.


 


DO and DO NOT of Facebook.
Points worth doing and points that one should not do, while using social networking sites, such as FACEBOOK.
1.       Do proper security settings to maintain your privacy.  Do not share lots of private information with strangers.  Avoid sharing information about your children or share minimum. 
2.       Use private message button for one-to-one communications.  Post on the wall is seen by everyone in the contacts and if selected ‘public’ then by everyone.
3.       Join group of your interest to interact with your community.  You can request for joining by clicking on the button ‘ask to join’.  Your friend (contact on Facebook) may add you in a group; however, if you find that the group is not interesting enough, you may leave the group.  
a.       Groups can be public.
b.      Groups can be private, only members can see the posts and participate.
4.       Companies (corporate) are publishing website on Facebook, called Facebook Page.  Visit a Facebook Page of a company you would like.  Search the name in the search window (on top) to find the page.  Click on LIKE button to follow the posts and conversations.
5.       Do update your profile with proper name.  Upload your proper picture, preferably only face.  Do not put picture of a cartoon or joker.  
6.       Add confirm ‘friends’ only if you know them.  If the picture is missing or you have doubt, send a private message to find more about that person.  
7.       Facebook privacy setting is the most important before you start using the Facebook.  Your privacy is in your hand, allow, or do not allow your personal information as per your needs, Facebook has nothing do with it, so you do it yourself.
8.       Limit you time on Facebook.  Do not get addicted.  Commit yourself for not spending over ‘nn’ minutes in a day or in a week.  For instance, “limit 15 minutes in a day or in a week”.
9.       Facebook suggests names of your friends on birthday, this is a good idea to be in touch with your friends, and wish them happy birthday. 
10.   Avoid using third party applications (called Apps) on Facebook, these programs before you start using will ask your permission to use your private information by showing a screen with a button ‘ALLOW’, once you click allow, the Apps will use and share your information the way they want.  In other words, it is not Facebook but Apps on Facebook is sharing your privacy because you have allowed it.

 Please share these important guide lines with your friends. Wish you safe and happy networking.
You may suggest some points that I have missed out in the comments box provided below.

Thursday, November 3, 2011

Analytics reports - WEB Analytics - Data Mining concepts


From which city people are coming on my Facebook Page?  


Here is an actual example of our DNS Fan Page from the Insights report.



5688
Mumbai
42
 Singapore
2,622
Pune
42
 Chennai
758
New Delhi
41
 Slough
449
Bangalore
35
 Calcutta
241
Surat
31
 Indore
146
Delhi
27
 Nagpur
77
Gurgaon
27
 Jaipur
72
Hyderabad
23
 Lucknow
61
Vadodara
22
 Rajkot
59
Dubai
18
 Mangalore
How this may help your business?  This web analytic reports will help webmaster to fine-tune marketing strategies. Moreover, the reports will tell which posts or links are popular, it will also give analysis of age group, male / female, and so on.  This kind of real-time reports can help marketeers to measure performance of the social media websites.  Blogger provides excellent reports.  Study the PowerPoint presentation and two videos demonstrating analytics embedded in this blog website for you to learn more:
 
By understanding and analyzing trends within user growth and demographics, consumption of content, and creation of content, blog owners and Page owners are better equipped to improve their business with social media. 
Web analytics video demo Part 1 of 2

 

Web analytics video demo Part 2 of 2

 

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