Social Media Marketing Learn from Home

Social Media Marketing Learn from Home 

Learn Something New! We are in this together, and I want to help.

Let us hope the situation will improve soon.

Meanwhile, here is how you can invest your valuable time when you are at home?

LEARN SOCIAL MEDIA MARKETING.

What to do at home? Learn from home.

What will you learn? Learn how to manage super seven digital platforms professionally. Facebook, LinkedIn, Instagram, YouTube, Twitter, Slideshare, Pinterest.

Chance to work on Live projects.
This is a challenging time, and we recognize that the unique circumstances around COVID-19 are having rippling effects on working professionals, entrepreneurs and our community at large.
Now more than ever, I want to offer support and ways to come together. While I will continue to provide a free SOCIAL MEDIA session on Wednesdays, I invite everyone to explore one month very comprehensive course.
Online social media marketing training pedagogy is focused on project-based learning, and all session will have a project component.

You learn by working from your home. Commit at least 2 hours every day. You have to commit about 50 to 60 hours for one month.

Faculty: Jyotindra Zaveri: He is a senior consultant and trainer who is IT professional since 1975. Ex IBM. Experience in managing social media since 2011.

You are invited to attend a free webinar

• WHEN? Every WEDNESDAYS India 8:00 pm. Europe at 3:30 pm. The USA at 10:30 am.

See Video Testimonials Playlist http://bit.ly/TestimonialPlaylist

Connect with Jyotindra Zaveri on these social media sites.

1. Like Facebook Page https://www.facebook.com/JyotindraZaveri/ 2. Follow INSTAGRAM https://www.instagram.com/JyotiSocial/
3. Follow LinkedIn Page https://www.linkedin.com/company/jyotisocial/
4. Follow Pinterest boards https://in.pinterest.com/JyotiSocial/
5. Follow TWITTER https://twitter.com/JyotiSocia

Do not forget to subscribe to this YouTube Video Channel

Website http://jyotisocial.net Email socialmedia@jyotisocial.net +91 9552846949

This post is published by Jyotindra Zaveri on March 30, 2020, from Atlanta, USA.

Social Media Marketing Size Matters - cover picture - photo - cheat sheet blog post

One Size Does Not Fit All on Facebook, Twitter, YouTube, LinkedIn, Twitter!

Social media sites profile photo and Page cover photo are very important.

Picture is thousand times better than text. 

The challenge is that the size is not same for all, for instance for Instagram post you need square image, high resolution, say 1000 x 1000 pixels.  However, same image you need rectangle (horizontal) for other digital platforms. 

Whether it’s your Facebook Page, LinkedIn Company Page, or YouTube channel, your cover photo is the biggest image online. 

Question is as on now (February 2018) how do you make your images show up the exact way you want it to be?

Without the correct dimensions (width and height), your cover photo might be cropped by social media site, to fit the space available, and client may miss some important detail, like text.

Hope the following cheat sheet will help you resize to fit various sites.  Especially lower half should not have any important text.

1. Jyoti Social Tip: Moreover, remember, some digital platforms display photos differently on the desktop and on mobile.  
2. Jyoti Social Tip: Leave 40-50 pixels border (virtual) on all side to be safe, so that irrespective of device, mobile, or laptop or large monitor display, image will still look good.
3. Jyoti Social Tip: If the image is pixelated, use a compression tool such as,  Trimage for Windows, or ImageOptim for Mac; before uploading.

1. Google+ – 1600px x 900px (ID Profile and Page). 368px x 207px  
2. Facebook – 820px x 462px -Minimum 720 Pixels  (ID Profile, Page, and Group),  1920px by 1080px (Event banner). 820px by 465px (Page video).  Facebook Page cover photo displays at 820 pixels wide by 312 pixels tall on desktops and 640 pixels wide by 360 pixels tall on mobile.
   
3. LinkedIn – 1584px x 396px (Profile background). LinkedIn Company Page: 1536px x 768px. Minimum size is 1192 pixels tall by 220 pixels wide. LinkedIn will show a bigger cover photo on mobile!
4. YouTube –  Video Channel-Art size 2560px x 1440px. Challenge is the channel art looks different on mobile, desktop, and TV. Minimum dimension for upload: 2048 x 1152 px.Minimum safe area for text and logos: 1546 x 423 px. Larger images may get cropped on certain views or devices.Maximum width: 2560 x 423 px. “Safe area” is always visible regardless of screen size. The areas to each side of the channel art are visible or cropped, depending on browser size. File size: 4MB or smaller.  Avoid any important details in the upper-left and lower-right corners of your channel art.
   
5. Twitter – 1,500px x 500px. Remember more wide.
6. Tumblr – 1600px x 900px.

This post is published by Jyotindra Zaveri for the benefit of social media publisher and the Creators community.

I will appreciate if you could share your own experience with image-challenge.  Write in comment if you find any change or better size.  Please share your improvements / tricks in comment below.  

Thank you in advance. 

Twitter Analytics

Do you want to know from where people are following you?

Twitter Analytics

Want to measure the impact of your Twitter Marketing performance?

Click on Analytics on your Twitter page to find important metrics.

Find out from which country people are following you, from which state, age group, and so on.

Out of my 1200+ Twitter Followers, 51% are from India and 21% are from the USA.
You can even get State wise breakup: Maharashtra 26%, California 5%, Karnataka 3%, Gujarat 3%. Use the Twitter Analytics to fine-tune your twitter marketing strategy.

Click on the individual Tweets to pull up more specifics on your engagements, such as the number of:

·         Video views

·         Link clicks

·         Photo or video clicks

·         Likes

·         Retweets

·         Replies

·         Detail expands

·         Profile clicks

Twitter marketing explained in Hindi!

I regularly conduct social media training.  Let me know if you need personal coaching. Whatsapp Jyotindra Zaveri  more details +91 9552946949.

Blog post by Jyotindra Zaveri, Pune, India.

Social Media Marketing - 20 Digital Platforms - Concepts and Case studies

The nuts and bolts of social media discussed without hi-fi jargon.

Social Media Marketing for startup, entrepreneurs and professionals.

Social Media Marketing strategies includes Instagram, Facebook marketing, LinkedIn, Twitter, YouTube, Flickr, Google Plus, Pinterest, Groups and Pages.

Internationally acclaimed slideshow on Slideshare is embedded below for you to learn freely anywhere and anytime at your own speed.  Already 9000+ Views.

You can download too.

Social media is a must not only for B2C but also good for B2B.

• Learn by examples.  Social Media Case Study.  Here posting tips and tricks are discussed.  Save time and save money by studying this comprehensive (100+ Slides) presentation.

PowerPoint presentation by by Jyotindra Zaveri.  Social media requreis art of blogging and knowledge of Internet Technology...I have mastered both.

Social Media is not only facebook - there are many more sites to promote your products and services - PowerPoint that will help you create your own Social Media Marketing strategy - discussed by Jyotindra Zaveri - Answers to How to and Where to with examples - learn about myths and facts of branding - do not get stuck with age old Google paid ad words and SEO - It is high time that you learn the next level of publicity to reach out to the wider audience.

Hope you will Like it and Share

Note in the Slideshare PPT YouTube video lectures are inserted.

Complete list of digital platforms is given here http://blog.jyotiweb.com/p/list-of-digital-platforms.html  Visit my showroom to get links of 60+ links to Pages and Groups, newspapers, and so on  http://appearoo.com/zaveri

Additional learning resources - all are free!

• Follow Pinterest boards https://in.pinterest.com/digitalpin/
• Follow twitter https://twitter.com/JyotiSocial

• Follow Instagram https://www.instagram.com/instajyoti/
• Subscribe Daily Newspaper focusing on social media http://jyotisocial.com/

My YouTube video channel  https://www.youtube.com/user/dnserp/videos has 160+ videos and 250,000+ Video Views.  Subscribe this /dnserp channel to get updates about new video.  Learn from anywhere and anytime at your own speed.  


Jyotindra Zaveri is consultant and trainer.  Formerly with IBM.  Computer Engineer (Germany).  IT Professional since….1975.  

Email  j.zaveri@dnserp.com
WhatsApp +91 9552946949

Instagram marketing - Post can be embedded in a Blog

Do you know you can embed an Instagram picture in a website?

Here is a glittering example [Pun intended] of Instagram picture appearing in this blog post.

Don't you think visual content is 1000 times better as compared to 1000 words of text?

Instagram is an excellent online mobile photo-sharing, video-sharing and social networking service that enables its users to take pictures and videos, and share them on a variety of social networking platforms, such as Facebook, Twitter, Tumblr and Flickr.  It is a facebook company.  

Instagram site https://instagram.com/atozjewellerystore

Contact J.Zaveri@dnserp.com for outsourcing complete social media marketing or training.

Whatsapp  +91 9552946949 - Pune, India.

Social Media To Make Sales - MEET UP - Pune

MEETUP: Who says social media doesn't convert?

Sunday, August 23, 2015

Meetup 10:00 AM to 12:30 PM

“You can use social media to turn strangers into friends, friends into customers, and customers into salespeople” - Seth Godin

WHERE? @Cafe Coffee Day, Koregaon Park, Pune, India

MEETUP RSVP: 
http://www.meetup.com/Pune-SEO-and-Social-Media-Meetup-Training/events/224345622/

Discover How to Use Social Media to Boost Your Online Sales

Who says social media doesn't convert? Seth Godin noted: “You can use social media to turn strangers into friends, friends into customers, and customers into salespeople.”

98% of website owners want site visitors to convert to - Paying Customers - but do not know how. There is so much confusing and conflicting information about social media marketing, that it is very difficult for small business owners and marketers to know where to even start when it comes to launching a social media marketing campaign. So, what exactly is involved in selling online using social media ?  

Agenda

Networking : 10:00 AM to 10:30 AM

Session 1: 10:30 AM to 11:30 AM  

• Business modelling and Visitor Demographics  

• How to Convert Site Visitors To Paying Customers 

• Social Media Advertising - What you need to know 

Session 2: 11:30 AM to 12:30 PM  

• Understanding Social Media Sales Cycle  

• Social Media to Sale - the Seven Steps  

• How to set up Digital Sales Funnels - Practical Examples  

Google Map : Click here 

Contribution : There are no entry fees, but participants are requested to buy Snacks and Coffee / Combo deal worth at least ₹ 130/-.

Note: Seats are limited available on first come first served basis. We will stick to the schedule, so please be on time. 

Target audience:  This workshop is ideally suited for Entrepreneurs and website owner, Digital Marketing , Advertising and Media professionals, Bloggers, affiliate marketers and all Digital Marketing enthusiasts. 

Excellent opportunity for networking (no, not computer networking, but human kind)

Trainers

• Jyotindra Zaveri:  He is a Social Media Marketing Consultant and sought after visiting faculty and trainer. He has a vast experience of over 38 years in IT field including ERP and Digital Marketing. He has been helping companies promote their products / Services on Social Media. 
• Raaj Paatkar:  He has more than 25 years of experience in financial and tech industries with a concentration in the IT field. He offers consulting services in Digital Marketing including SEO, Social Media Marketing. He has been helping SMEs in India, Japan and USA to be successful in their digital marketing campaigns.

Social Media Marketing Outsource or manage in house

Why outsource social media marketing?

Digital marketing is not just the website and Google ad words, PPC, and so-called SEO.

Are you fed-up with SEO consultant promising first page in Google search engine?

Well, frankly traditional website has limitations.  Moreover, Google is changing the search engine algorithm very often. 

Social media is not just for socializing socially.

First, understand the importance.  Social media marketing is:

1. Networking with the targeted audience
2. Word-of-mouth marketing on the internet
3. PRO - Virtual Public Relations Officer
4. Marketing communications
5. Where insights or performance reports are available
6. Results-driven
7. Investment in the future of your business

• You want to interact (called engagement) with your customers, and prospects, and you know that social media is where you can do that.  However, you may not know how to go about reaching them there.  Sure, you are on LinkedIn or Facebook.  You comment on your friends’ vacation photos and funny posts.  You post the occasional family picture yourself.  You have many “friends” and you like to Like.
• My question is how all that is going to help in your business.  Do you really know how do you leverage these networking sites for business?  What about Twitter, YouTube, Pinterest, LinkedIn, Instagram, and all such digital platforms?  This is just the beginning of the revolution in digital marketing.

What is important is that you need to leverage these social media sites in order to market your products or services.  And, to do it professionally, you need to hire a proven, professional, experienced Social Media Marketing consultant Like Jyoti, who has a track record to show.  Let me explain:

You see, using social media for marketing is a whole lot different than using it for personal purposes, that is your ID and not your Company Page.  We use the Page and Group for marketing.  Do not confuse with these three different areas (algorithm) of social sites.

Teenagers use facebook but they use the ID part NOT the Page or Group.  Do not be under impression that because they are on facebook, they know how to manage Page and Group.  It is not recommended to hire young college students or someone just out of school without much business experience, to take on your social media marketing.

A solid understanding of business and marketing is essential.  Maturity and experience are important.  At end-of-the day you will realize that, it is your logo and reputation, which is on the internet, if you realize early, do not wait until end of the day :) 

Many more testimonials and references video playlist

Contact Jyotindra Zaveri who has six years of hands-on social media marketing experience - Click here to view list of twenty digital platforms with link that demonstrates complete digital marketing.

Social media marketing requires nurturing - Cyber Gardner

Social Media garden needs a Gardener

I am your Cyber-Gardner - Do not miss this related video 

"Main mali hoon. Main apka garden savvarne ke liye aaya hun."

Friends, I am your cyber Gardner. You have plants in your garden. Some plants grow slowly, some plants grow faster. But, in your garden, all plants require care. You have to give water regularly and fertilizer and insecticide - organic or inorganic fertilizer and so on. As a cyber-Gardner, I take care of your garden. I will take care of your plants. Here I am talking about Facebook, Twitter, LinkedIn, and Instagram.  

All digital platforms needs nurturing. Nurturing means you need to regularly look at these websites, regularly do the proper settings. You have to regularly do the posts. If you want to use this social media marketing for your business to promote your brand, your product, your services, you need a professional gardener to nurture your ‪‎websites. 

Here is a complete list of links that demonstrates sixty plus digital platforms http://appearoo.com/Zaveri
After you are on the appearoo site click on the Groups /Pages tab to see list of Social media Groups and Pages that I am managing. 

On your behalf, I will manage your ‪‎Facebook page, Facebook group, your LinkedIn page or ‪LinkedIn group, Instagram, Pinterest, and twenty such digital platforms.

This blog post by Jyotindra Zaveri, Pune, India.

Social Media Optimization - Sir Coolie Coolie - Cyber Coolie - carry SMO load

Social media gives you not only visibility but credibility too!

I manage facebook, LinkedIn, Twitter, Instagram. Pinterest, Google+, YouTube and such twenty digital platforms.

Click here to see demo of twenty digital platforms used for digital marketing.  Do not get stuck with only SEO and Google paid ad words.  Do not limit your publicity to paid advertisements only, get credibility through social media channels.

Outsource your social media management to Jyotindra Zaveri and you spend your time on customers and after sales service.  

Here is a brief PowerPoint presentation fully animated introducing my professional services. I can create and mange your blogs and micro-blogs,  Nurture your social media assets to promote your products and services. 

Your digital publicity is my passion
For your digital marketing requirements contact # +91 95529 46949 – Pune, India.

Jyotindra Zaveri, Social Media Marketing and ERP Consultant & Trainer.  Ex-IBM.  Computer Engineer (Germany).  IT Professional since….1975.

Social media marketing demo Facebook, Twitter, YouTube, Pinterest, or LinkedIn

Social media sites and digital platforms list you may visit to get hands on experience. 

Proof of concept:

Facebook, Twitter, YouTube, Pinterest, or LinkedIn, the world of Social Media is exciting and opens up new communication channels.

This is also true for me, which is why I am providing a list of important social networking sites and digital platforms.   

Category wise list of important sites that I have mastered:

Book marking Pins: Pinterest 18 Boards to share sites. 160 Pins. 135 Followers.

Digital Instagram App Sharing pictures on mobile devices 48 Posts - 140 Followers.

 

Blog:  Digital platform Blogger.  74K Page views. [This Blog]. Subscribe now. For social media marketing.

Tumblr Blog

Visitor Counter.  Flag Counter - 187 different countries have  visited the dnserp eLearning website, 770 flags collected. See State wise breakup of website visitors of each country including India, UK, USA, Canada, etc.

Short Message: Twitter @followERP  540 Followers. 

Short Message: Twitter @JyotiSocial 200 Followers. 

Networking: Facebook 2700 Friends. Connect with me.

  

Networking: Google+ Page Social Media Marketing

  

Networking: LinkedIn. 2300 professional contacts. Connect with me. Email j.zaveri @ dnserp.com 

Networking: Xing. Premium German professional social media site.

Picture albums - Flickr - 400 Pictures and Videos - Expertise since 2010 - 36K Views

 

Picture gallery: Cooliris 3 D Picture wall / Video Gallery.  It sure is fun to browse like this.

 

Publishing: Scribd Digital Vivekananda 70 Docs. 115K Views. 560 Followers.  1300 Likes.

 

Publishing: 33 SlideShare Presentations, with Video. 510 Followers. 49K Total views from India, USA, UK, Germany, etc.

 

Question and Answers: Follow Zaveri on Quora - Digital Marketing Question Answers.  Knowledge sharing. 180K Followers.  

 

Real world link: Foursquare to promote your local business.  90 Followers.

Video channel. Vimeo Professional video marketing.

Video channel. 65 Videos - YouTube PlayList interesting videos -Social Media Marketing and ERP. 184K Video views. 430 Subscribers.

  

Viral Marketing: Sharethis

XeeMe/Zaveri Click here to see list of 50+ sites, blogs, groups, newspapers.

Responsive website JyotiWeb designed to view on mobile devices.

eLearning website dnserp 258K Page views from 187 countries Click to view subject wise list to learn social media marketing and ERP.

Newspapers: I have published three daily newspapers. Subscribe to get it in your inbox. It is free. Guaranteed fresh news.  1. Social Media Newspaper 2. ERP eCommerce Newspaper 3. Health and Lifestyle Newspaper.

Digital Marketing includes Social Media Marketing

Newspaper publishing is combination of journalism plus technology.

Paper.li is a digital platform to publish your own newspaper.

I specialize in finding, publishing and promoting engaging articles, of your profession or industry to promote your product or service.

• It is necessary to get right headlines from across the web in real-time.
• Outsource your digital marketing to me.
• Even a school kid can do the posting in Facebook or upload a video. However, WHAT to post and WHEN to post requires maturity.
• Digital marketing includes social media marketing, my newspaper 'Digital Marketing News' gives you fresh headlines everyday.
• Keywords and news sites are the secret of successful online newspaper. Outsource your digital marketing to me because I do necessary research before to get the right contents. Here below I have embedded the Facebook live post, you can Like it Share it in real-time; that corroborates my claim, because a large digital marketing company Paper.li says so.

You understand that legacy marketing is becoming less and less effective by the day, and that there has to be a smarter way.  Answer is Social Media Marketing.

My newspapers showcases how content can be discovered successfully, for posting on LinkedIn or tweeting on the twitter. I use the latest tools, technologies and processes that help me to learn new publishing skills and apply lessons to your organization.

Post by Paper.li.

About Jyoti:

• Extremely detail-oriented, able to meet deadlines, and work well as part of your marketing team. Innovative and creative, always looking to think outside the box with new ideas and able to quickly adapt to changes.
• Very social online, with an engaging personality and a constant urge to share interesting content online. Enthusiastic and passionate about being a long-term part of your organization as consultant and trainer.
• Mastered both art and the internet technologies, to build a digital ecosystem. Seven+ years of experience on Digital Platforms and Social Media Marketing. Published three online newspapers. Webmaster of 50+ Websites, Blogs, Pages, Groups, and micro-blogs.
• Publishing three daily online newspapers of 1) Digital Marketing, 2) ERP and eCommerce and 3) Lifestyle and Health; on Paper.li digital platform.