Break Out of Your Comfort Zone

Breaking out of our comfort zones is just the type of action we need to take to break out of old ways of thinking that have got us in a rut in our businesses.

Do you know you can embed a facebook post in your website or a blog?

Getting your Embed Code from a facebook Video Post

1. Navigate to your Video Post
2. If you post a public video, you can get the embed code directly from the video post itself.
3. Choose Embed Video from the options menu.
4. Copy and Paste Code. You will see a dialog appear with the code to embed your video post in it. Copy and paste this code into your web page in the place where you want it to appear.

Here is an illustrative example:

Above video is the invitation for you to attend my webinar.

WHEN?  Friday, 16 September 16.  8:00 to 10:00 p.m.

WHERE?  This is on Skype.  Join online.  Discuss from comfort of your home or office.

The problem with the Google search engine is we believe that everything is at our fingertips.  And maybe it is. But it’s an overwhelming amount of experience that we often can not get, or keeps us from the expertise.  This online meetup will help trigger new ideas to help you improve your approach.

MEETUP

Various digital platforms such as facebook, Instagram, twitter, LinkedIn, and other digital platforms will be discussed, which are so important for marketing your products / Services.   We will also discuss how to make a social media marketing strategy.  

Connect with Jyotindra on Skype.  Skype id jyotindra.z

Fees:  ₹700/- per person.     

For whom?  For Social media users, for those who have already started using Facebook, etc., but want to learn advance features.  Discuss issues and get expert advice. Take your digital marketing to the next level. 

How to register?   Whatsapp your name, company name, business to 

• Jyotindra Zaveri +91 9552946949 OR +1 (650) 798-4175 OR

• Nikita Vora +91 8806661434 OR

Pay to:  Jyotindra Zaveri.  Deposit in IDBI Bank.  Just message on Whatsapp your name, we will message you the bank details. 

About faculty Jyotindra Zaveri :  Six years of thorough experience about social media marketing with a proven track-record and several testimonials.  IT Professional since 1975.  Computer Engineer, Germany.  Ex-IBM. 

Click here https://www.linkedin.com/in/jyotindrazaveri

A YouTube Playlist containing 20+ video testimonials is embedded here for your perusal.  Watch previous social media MEETUP Proceedings. Click now on the first video below:

Social Media Marketing - YouTube Marketing - 3D Wall - YouTube PlayList embedded

Does this remind you of Harry Potter's Hogwarts School's three dimensional picture wall?

Three Dimensions Picture Wall.

Videos are first uploaded in YouTube and then embedded in the Cooliris platforms.

I Tube, We Tube, YouTube, YouTube…My Video channel  has 1,78,000 Video Views - Click to see similar to Harry Potter's Hogwarts School's 3D picture wall? 

Please slide the blue button to view the Cooliris 3D Video gallery live demo.  Click on any video to play.

Please slide the blue button to view the Cooliris 3D picture gallery live demo.

Picture Gallery - These pictures are first published in the Flickr site and then embedded in the Cooliris platform.

Here is YouTube PlayList consisting of 24 Videos regarding social media marketing.

Click on the down-arrow on top right corner below to see the list of all videos that you can play and learn all about social media optimization and tips on digital marketing.

Do not hesitate to contact Jyotindra Zaveri for support or clarification regarding digital marketing

socialmedia @ jyotiweb.com

Are you ready for content marketing in 2014?

Majority of marketers are now using social media.

Digital marketing tips about Do's and Don't with links to various social media marketing sites.

"I am the best"

Social media is not only about you, do not blow your own trumpet only in your posts.

People are tired of listening to 'I am the best' dialogue.   Instead engage them with useful information.   Recently one educational institute founder posted his achievement, and boasted about students placement and so on.   That is ok, but posting on several other Facebook group that is not relevant to the post, is not a good idea.  FB Groups are usually focused groups.  For example posting about car sale in a meditation group is a strict no no.  It is better to give advertisement and say so.

PIN IT

What is expected is to post relevant information that your audience would be interested in.  The secret is in posting higher-quality content consistently.

Posts on Pinterest is appreciated more because pictures are easy on eyes and does not require much brain processing.  Make focused boards and Pin regularly.  See Pinterest example.

It may be a good idea to start digital marketing in other languages.  It is possible to reach wider international market by adding translator to your English sites.  See this video explaining social media marketing in Hindi. 

Try to tell short stories that can have bigger impact because attention span of consumers is reducing.

Content is important to extend the brand beyond advertisements.   Once in a while add humor to your content.  Education plus entertainment is a good idea.  Here is example of 'Edutainment' board on the Pinterest.

Use 'Buffer' button on your sites.  This will allow viewer to share on Facebook and Twitter simultaneously. Use ShareThis buttons to let visitors share on their favorite social sites.  See on this Blog page.

YouTube Folder

YouTube allows you to upload videos.  I suggest you make YouTube Playlists to group your videos.  You can ask your webmaster to embed them in your blogs or websites.  I am in position to confidently tell you this because after I created Playlists on my video channels my video views shows marked increase.

Teamwork.  Social media posting is not a one-man team job.  Encourage your colleagues to Like and Share the posts from you site, Page, ReTweet, and so forth.

Picture Albums

Use Flickr to publish pictures and share on social media sites.  Create Sets instead of jumbling them all together.

Keep a separate budget for paid digital marketing services.  Amount need not be large to begin with.  All top social media sites gives professional analytics to let you know the return on investment - ROI. This is anytime better than spending money blindly on other media advertisements.  Except, that my experience with Google is not so good.

• Think of publishing a newspaper pertaining to your own profession that will engage your audience.  For instance this newspaper will give latest news everyday.  This is better as compared to legacy newsletter.
• If you an NGO you can use the DONATE NOW button on the Facebook Page.  19 non-profit launch partners have started displaying the 'Donate Now' button at the tops of their Facebook Pages.  Example of Facebook Page with Donate button. 
• Convert your legacy website to 'responsive' website.  Meaning your site should adapt to the mobile device. Same site should change as per the size of the device, be it iPhone or tablet or laptop.  Most of the Blogs are responsive.  For instance view this blog on your smartphone. 
• Here is a list of various digital platforms / social networking sites that I have used with corresponding figures to show successful blogging and microblogging.  Study examples of Groups and join them to stay connected. If you are doubt do not hesitate to ask an expert.
• Use SlideShare or Scribd to publish your presentations.  I have published 60 PPT on the 'Digital Vivekananda' site, and I am happy to note that it has 170K+ views.

Hope these tips will help you plan your social media marketing strategies in the New Year 2014.  You may share your tips / suggestions in the comment box provided below.