Sunday, December 9, 2018

LinkedIn Profile Tips 2018 Skills Endorsement हिंदीमें

LinkedIn Profile Tips 2018 - Tutorials for beginners - Skills and Endorsement settings

Explained in Hindi by LinkedIn specialist Jyotindra Zaveri - हिंदीमें

लिंकडिन प्रोफाइल के बारे में - लिंकडिन स्किल और इंडोर्समेंट के बारे में हिंदीमें महत्वकी जानकारी - सोशिअल मीडिया का तरीका

You need to know about this important LinkedIn profile settings. In LinkedIn, use the Skills and Endorsements option to your business advantage.

LinkedIn uses these skills terms as keywords, in their search algorithms to make sure the people who are searching for those skills, and knowledge, will find YOU.
Do proper settings: Manage how you receive and give endorsements: Set these options to YES:
1. I want to be endorsed – Set Yes2. Include me in endorsement suggestions to my connections – set Yes3. Show me suggestions to endorse my connections – set Yes
Within a category, reorder your skills, or select up to three skills, to feature in your top skills. Use the PIN button to PIN it. Use the three lines button to adjust other skills up or down.

Last but not least, do not feel shy to ask friends and contacts, who know your skills, to endorse you for those specific TOP skills.
You can ask me to endorse you on LinkedIn, and if we have interacted, and I know your expertise area, I will endorse you.

The digital economy is dynamic. Your projects and passions will come and go, as you evolve in business, so make sure your skills and its sequence matches your current avatar.

Review these skills every three months or so. To make sure keywords matches with your current focus areas.


This post is published by Jyotindra Zaveri, especially for the benefit of Indian professionals who might have difficulty in learning social media skills in English!

Whatsapp Jyoti Social +91 9552946949

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Saturday, December 1, 2018

RFID - NFC for Tradeshows - Professional Groups - Learn more Live 70 Nov 28

How RFID - NFC can help in the Tradeshows and exhibitions

Which are Professionally managed Groups on LinkedIn and Facebook

Learn more in this social media marketing training webinar Live # 70 on Nov 28, 2018.



Topics Discussed:
  1. Attention-grabbing Video Headlines
  2. RFID/NFC for Tradeshows
  3. LinkedIn Open Networker L.I.O.N.
  4. Social Media Groups List
Attention-grabbing headlines:
  • What you need 
  • To know about
  • 5 things to

Many trade show organizers are incorporating Radio Frequency Identification (RFID), Near Field Communication (NFC) and Bluetooth® beacons into their events. These are technologies you, an exhibitor should become familiar with and understand how each is used so you can take advantage of the marketing opportunities they provide. RADIO FREQUENCY IDENTIFICATION (RFID) RFID is a passive technology as far as the attendee is concerned. RFID tags are embedded in the attendee’s badge. That tag sends a signal to a reader or antenna placed strategically throughout the exhibit hall. The show organizer can now track the movement of attendees throughout the show floor. Exhibitors can place antennas in their booth at different product stations to track attendee interest by the duration of time spent at each station. They can also use a reader to collect leads via the attendee’s information provided on that RFID tag. PROS: There is no more guesswork when it comes to attendee traffic. You can see exactly how many people moved through the exhibit hall and where they spent their time. The amount of traffic in your aisle is no longer a number based on opinion, but actual minute-by-minute fact. Exhibitors using this technology in their booth can break down interest in product stations based on attendee demographics such as job title, industry, and geography. That can help with targeting your marketing and determining which products are the most popular with attendees. CONS: The cost for the antenna or reader is still relatively high with prices between a couple hundred dollars and a couple thousand dollars depending on strength and system compatibility. The readers and antennas are noticeable and may interfere with your booth design. They also require electricity to operate. NEAR FIELD COMMUNICATION (NFC) NFC is an active technology. An attendee badge is created to act as an NFC device. Exhibitors can embed NFC “tags” into digital signage. The attendee would then touch their badge to that display to activate a download of a brochure or white paper or to register to win a prize. PROS: The cost of the NFC tags is low, as little as ten cents each. It also eliminates the need to ship paper to the show. Unlike handing out jump drives filled with information, the attendee only gets the information that is relevant to them. Because it requires no investment of readers or antennas, it is a more cost-effective option for show organizers. CONS: The show organizer or exhibitor will have to educate the attendee on how the technology works. The show must communicate the value, or it simply will not be used.



Are you getting too many emails?

1. Do Settings -> Notification settings -> Groups activity
2. You might have joined many Facebook Groups
3. You can do settings for each Group activity: All posts
4. Friend's Post, Highlights, or Off.

Do you want to establish yourself as a thought-leader in your industry? One good way to do this is to regularly post in the professionally managed group - an online forum of like-minded people. Join one or more of the following groups and become the influencer in the community.
JOIN: They are free, and always will be!
JOIN LINKEDIN GROUPS

1. ERP IoT eCommerce Group https://www.linkedin.com/groups/1877952 2. Export Import Business - International Mall https://www.linkedin.com/groups/10336357 3. Social Media Marketing Pro https://www.linkedin.com/groups/4496215 JOIN FACEBOOK GROUPS
1. Social Media Marketing Group https://www.facebook.com/groups/digital.platforms/ 2. Export Import Business https://www.facebook.com/groups/ExportImportBusiness REGIONAL GROUPS for Pan INDIA publicity:
1. Andhra Pradesh improvements https://www.facebook.com/groups/BetterAndhra 2. Delhi improvements https://www.facebook.com/groups/Delhi.Improvements 3. East India improvements https://www.facebook.com/groups/ImproveEastIndia 4. Goa Improvements https://www.facebook.com/groups/GoaImprovements/ 5. Gujarat improvements https://www.facebook.com/groups/BetterGujarat
10. Pimpri-Chinchwad Improvements https://www.facebook.com/groups/PimpriChinchwad/ 11. Pune Improvements https://www.facebook.com/groups/BetterPune 12. Pune West Community https://www.facebook.com/groups/PuneWestCommunity/ 13. South India improvements https://www.facebook.com/groups/ImproveSouthIndia PROFESSION OR INDUSTRY FOCUSED GROUP

Whatsapp Jyoti +91 9552946949 for support or clarification. Social Media Marketing Consultant and Trainer....since 2011.